What Is Advertising Nowadays?

Imagine the peacocks and flowers of the world. Colors, sounds, and performances convey to the rest…

Data Science: The Pinnacle of All Careers

What is Data Science? The wide application of Information Technology and Computer Science has given rise…

Branding Information Technology

What Is Branding The term “brand” is often mistakenly used to describe a company’s reputation, mission…

Deconstructing Non-Sustainable Agriculture

The Green Revolution refers to the dramatic increase in the production of food calories occurring with…

Five Offline Advertising Mantras for Startups

The stream of business is ever demanding. People in the marketing department of a business startup…

The Importance of Branding and Identity

When you hear the word “branding” it brings to mind a mental image of a rancher…

Consistent Business Branding

Is your message consistent, clear and concise? A professional speaker came over to me after his…

Is Satellite Radio Advertising Better Than FM Radio Advertising?

Is pizza better than a taco? I would have this argument with my cousins on a…

THe BCG (Boston Consulting Group) Matrix – Product Portfolio Method

BCG matrix is the method or tool for companies to evaluate their product portfolio and business…

Banner Advertising – Are Banner Ads Good For Your Business?

Internet business is the common trend today. There are many successful businesses and the medium used…